Harry Mathais Gousha (May 16, 1892 – September 24, 1970) was an American map publisher. Gousha worked for Rand McNally in Chicago as a sales executive before founding the H.M. Gousha Company in 1926. Gousha's company quickly became a competitor with Rand McNally thanks to its Touraide, a spiral-bound book with road maps, points of interest, and accommodations that was custom assembled for each client. Gousha retired in 1942 but stayed on as a consultant. Gousha and the company's headquarters moved to San Jose, California in 1947. In 1961, the H.M. Gousha Company was acquired by the Times Mirror Company, and then by Simon and Schuster in 1987. What remained of Gousha was finally acquired by Rand McNally in 1996, and subsequently much of the company's archives were donated to the Newberry Library.



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