Alerte! les Chiens Aboient! / [Hark! Hark! The Dogs Do Bark!]
22 x 29 in (55.88 x 73.66 cm)
1 : 6575000
An uncommon French edition of an iconic 1914 serio-comic style satirical map by Johnson, Riddle, and Company issued shortly after the outbreak of World War I (1914 - 1918). The chromolithograph map covers all of Europe from the Atlantic to the Black Sea and from Scandinavia to Italy. Superimposed on the map are a host of dogs, as well as other animals, and several human figures. Text by the popular Jewish satirist Walter Lewis Emanual appears at the bottom of the map. The lighthearted content captures English optimism early in the war. It was widely assumed that British naval superiority would end the war quickly, some argued in as little as six weeks.
Historical ContextThis map was issued shortly after French and British forces halted the German advance at the August 23, 1914 'Battle of Mons'. They are represented here as a British Bulldog and a neatly groomed French Poodle taking on a distinctively submissive posture. Facing them are a rather earnest looking German Dachshund who is chained to a mongrel dog, representing the ethnically diverse Austrian Empire. The two dominant human figures on the map are England and Russia. England is symbolized by Winston Churchill, then Lord of the Admiralty, who plays puppet master with the British Navy directing a blockade of Germany. Russia, on the opposite corner of the map, is poised to steam roll over Europe. The Balkans are a stirred up hornet's nest.
All in all, the map succinctly reveals the underlying tensions that led to World War I. For any who need additional elucidation, there is a wonderful write-up at the base of the map by Jewish humorist Walter Emanuel explaining the message of the map in detail.
Made for Children?It has been postulated that this map may have been made for children and passed in schools, thus accounting for its scarcity today. As the war developed publishers like Johnson, Riddle and Company became more focused on war propaganda and recruitment efforts than educational humor.
ChromolithographyChromolithography is a color lithographic technique developed in the mid-19th century. The process involved using multiple lithographic stones, one for each color, to yield a rich composite effect. Oftentimes, the process would start with a black basecoat upon which subsequent colors were layered. Some chromolithographs used 30 or more separate lithographic stones to achieve the desired effect. Chromolithograph color could also be effectively blended for even more dramatic results. The process became extremely popular in the late 19th and early 20th centuries, when it emerged as the dominate method of color printing. The vivid color chromolithography produced made it exceptionally effective for advertising and propaganda imagery.
Publication History and CensusThis map designed by Johnson, Riddle and Company, of South London. The work was completed in conjunction with the satirist Walter Lewis Emanual, whose canine-themed humor fits the map and who composed the lengthy text at the bottom of the map. It was published by G. W. Bacon and Company. Most examples are in English. We have not previously seen the current French edition.
Johnson, Riddle and Company (fl. c. 1910 - 1974) was early to mid-20th century graphic artists and printers active in South London. They are best known for their exceptionally composed and highly graphic World War I (1914 -1918) propaganda and recruitment posters. Specifically, they received a lucrative contract from the Parliamentary Recruitment Committee to produce posters between 1914 and 1916. Later they issued many posters promoting the London Underground. Their most significant cartographic work is the serio-comic map Hark! Hark! The Dogs Do Bark!, a satirical look at World War I. They remained active until 1974. Learn More...
Walter Lewis Emanuel (April 2, 1869 - August 4, 1915) was a well-known English satirist of Jewish descent. Emanuel was born in Paddington, London. He studied at the University Collegiate School and at Heidelberg University, becoming a general solicitor in 1896. With the publication of his first book, Me, he left legal practice in 1901 to pursue a career in humor writing. Emanuel's work was featured in humor magazines such as Punch, where he had a weekly column 'Charivari', as well as in various books where he is known for anthropomorphic dog characters. The most famous such books were The Dogs of War (1906 and again in 1913), and A Dog Day (1919). He also published a short-lived English humor magazine, The Butterfly. Following in the dog theme, his most significant cartographic work his contribution of text the 1914 serio-comic map Hark! Hark! The Dogs Do Bark! - a canine-themed satirical look at Europe during World War I (1914 -1918). He died in Ladbroke-Court, Kensington, London, at just 46. Learn More...
George Washington Bacon (1830 - 1922) was a London based book and map publisher active in the mid to late 19th century. Bacon's firm G.W. Bacon and Co. purchased the plates created by Edward Weller for the Weekly Dispatch Atlas then modified and updated them for several of their own important atlases, including The New Ordnance Atlas of the British Isles. In 1893, Bacon & Co. acquired the map publishing business of J. Wyld. Then, around the turn of the century, Bacon & Co. itself was folded into the Scottish publishing house of W.& A.K. Johnston. Learn More...
Average. Multiple fold spits. Laid down on archival tissue. Printing lightly faded. Spotting left center. Priced according to condition.
OCLC 78847141. Bryers, T., and Harper, T., A History of the 20th Century in 100 Maps, p. 46-47. Baynton-Williams, A., The Curious Map Book, p. 206-207.